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  • Find Your Balance Paddleboard Garment-dyed Crewneck Sweatshirt

    Find Your Balance Paddleboard Garment-dyed Crewneck Sweatshirt

    Price range: $58.00 through $64.00

    Find Your Balance was inspired by the calm that only comes from time on the water. Featuring a minimalist paddleboard design, this soft unisex crewneck is made for cool mornings, post-paddle evenings, and everyday lake life. • 80% ring-spun cotton, 20% polyester • Garment-dyed 3-end fleece with a 100% cotton face • Fabric weight: 9.5…

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  • Find Your Balance Long Sleeve Tee

    Find Your Balance Long Sleeve Tee

    Price range: $40.00 through $43.50

    Made for crisp mornings on the water and cool evenings around the campfire, our Find Your Balance Long Sleeve Tee offers lightweight comfort with a design inspired by life on the lake. • 100% airlume combed ring-spun cotton • Heather colors are 52% combed and ring-spun cotton, 48% polyester • Athletic Heather and Black Heather…

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  • Find Your Balance Graphic Tee

    Find Your Balance Graphic Tee

    Price range: $28.00 through $33.50

    Life feels better on the water. Our Find Your Balance Graphic Tee is inspired by paddleboard adventures, peaceful mornings, and the calm that comes from spending time outdoors. Featuring an original Wake on the Lake design, this ultra-soft tee is perfect for paddleboarding, beach days, camping, or everyday wear. • 100% combed and ring-spun cotton…

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  • Find Your Balance Women's Racerback Tank

    Find Your Balance Women’s Racerback Tank

    $29.50

    Find your balance wherever the water takes you. Designed for paddleboard lovers and lake days, this lightweight racerback tank is soft, breathable, and ready for every adventure—from sunrise paddles to afternoons at the beach. • 50% polyester, 25% combed ring-spun cotton, 25% rayon • Fabric weight: 4.2 oz/yd² (142 g/m²) • 32 singles • Fabric…

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  • Freshwater Territory Retro Trucker Hat

    Freshwater Territory Retro Trucker Hat

    $29.00

    Celebrate the waters that shape us with the Freshwater Territory Retro Trucker Hat. Featuring a clean embroidered design of the Great Lakes paired with our signature Freshwater Territory text, this classic mesh-back cap is made for long lake days, campfires, road trips, and everything in between. With its structured front, breathable mesh back, and adjustable…

  • Paddle to Explore Camp by the Shore Vintage Ringer Tee

    Paddle to Explore Camp by the Shore Vintage Ringer Tee

    Price range: $32.50 through $36.00

    The Paddle to Explore, Camp by the Shore Ringer Tee captures the spirit of Northern Michigan in a clean, timeless design. Featuring a vintage-inspired paddler, pine shoreline, and sunset graphic, it’s made for those who feel most at home where the water meets the woods. Soft, comfortable, and finished with classic contrast trim, this retro-style…

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  • Paddle to Explore, Camp by the Shore Lightweight Hoodie

    Paddle to Explore, Camp by the Shore Lightweight Hoodie

    Price range: $58.00 through $64.00

    Paddle to Explore, Camp by the Shore Lightweight Hoodie | Lake Life Camping Hoodie. This vintage graphic design speaks to anyone who lives for weekends on the water. Built for comfort and easy layering, whether you’re paddling at sunrise or just repping your love of the outdoors. Makes a great gift for campers, kayakers, and…

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  • Lake Superior "Wild Shores" Midweight Hoodie

    Lake Superior “Wild Shores” Midweight Hoodie

    Price range: $65.00 through $75.50

    Bold, untamed, and unforgettable. Inspired by the powerful waves and rugged shoreline of Lake Superior, this midweight hoodie captures the spirit of the largest Great Lake with a clean, minimalist design. Perfect for crisp mornings, shoreline hikes, campfires, and anyone drawn to the wild beauty of Superior. • 80% cotton, 20% recycled polyester • Heather…

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  • Lake Michigan "Open Waters • Wild Hearts" Midweight Hoodie

    Lake Michigan “Open Waters • Wild Hearts” Midweight Hoodie

    Price range: $65.00 through $76.00

    From morning sails to endless summer afternoons, this Lake Michigan Midweight Hoodie celebrates the freedom of open water. Featuring a minimalist sailboat design inspired by the Great Lakes, it’s made for shoreline adventures, marina sunsets, and wherever lake life takes you. • 80% cotton, 20% recycled polyester • Heather Gray is 70% cotton, 30% recycled…

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  • Lake Huron "Early Light" Midweight Hoodie

    Lake Huron “Early Light” Midweight Hoodie

    Price range: $65.00 through $75.50

    Inspired by quiet sunrises and peaceful mornings along Michigan’s Sunrise Side, the Lake Huron “Early Light” Midweight Hoodie captures the calm beauty of first light on the water. Soft, comfortable, and made for cool mornings, campfires, and year-round layering. A timeless design for those who know the best moments on the lake happen before the…

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  • Native to the North Canoe Tee

    Native to the North Canoe Tee

    Price range: $32.00 through $43.50

    Featuring an original canoe graphic inspired by the Great Lakes, this design celebrates the connection between freshwater, adventure, and Northern heritage. It’s an easy everyday shirt whether you’re paddling Lake Michigan, camping Up North, or simply wishing you were. • 100% combed and ring-spun cotton (Heather colors contain polyester) • Fabric weight: 4.2 oz./yd.² (142…

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  • The "Sound of the North" Loon Premium Sweatshirt

    The “Sound of the North” Loon Premium Sweatshirt

    Price range: $52.00 through $59.00

    Capture the most iconic sound of the Great Lakes. This premium cream crewneck features our minimalist loon design, honoring the quiet spirit of the Northwoods. Built with a soft-wash finish for a broken-in feel from the first wear, it’s the perfect layer for sunset on the dock or a slow morning by the water. •…

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  • The "Sound of the North" Loon Heritage Tee

    The “Sound of the North” Loon Heritage Tee

    Price range: $30.00 through $35.50

    The haunting call of a loon across a glass-still lake is the ultimate Northwoods anthem. Featuring a vintage-inspired, hand-drawn loon illustration, this “Sound of the North” tee is a tribute to those early morning moments. • 100% combed and ring-spun cotton (Heather colors contain polyester) • Fabric weight: 4.2 oz./yd.² (142 g/m²) • Pre-shrunk fabric…

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  • Michigan Lake Life Anchor Long Sleeve Tee

    Michigan Lake Life Anchor Long Sleeve Tee

    Price range: $38.00 through $41.50

    Celebrate the spirit of the Great Lakes with this classic, unisex, versatile long sleeve tee. Designed for those who feel most at home where the water meets the shore, this shirt combines a timeless nautical aesthetic with modern comfort. • 100% airlume combed ring-spun cotton • Heather colors are 52% combed and ring-spun cotton, 48%…

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  • Great Lakes Soul Women's Relaxed Fit Tee

    Great Lakes Soul Women’s Relaxed Fit Tee

    Price range: $32.00 through $40.50

    Native to the North. This isn’t just a t-shirt — it’s a feeling. The Great Lakes Soul Heritage graphic sits front and center, a nod to the freighters, shorelines, and wide-open water that define life up north. Lightweight and easy wearing, this relaxed fit tee is perfect for dock mornings, shoreline walks, and every slow…

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  • Great Lakes Soul Heritage Tee

    Great Lakes Soul Heritage Tee

    Price range: $28.00 through $33.50

    Celebrate your connection to the water with a piece from our Heritage Collection. This tee features a timeless, rustic design that captures the essence of life by the shore. With a vintage-inspired illustration of a freighter passing by the sand dunes, it’s a tribute to the authentic “Up North Native” spirit. Whether you’re spending the…

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